SaaS Open Mic by ChartMogul

Building Repeatable Sales Processes with Ross Rich from Accord

Episode Summary

Ross Rich knows something about sales processes as the CEO and co-founder of Accord. Accord is a customer-facing collaboration workspace for B2B sales, onboarding, and success.

Episode Notes

In this episode of SaaS Open Mic, Ross and I discuss creating repeatable revenue processes and: 

• Customer journey mapping
• Improving the funnel
• Positioning and sales/marketing alignment
• How to know when to iterate on your processes
• Personas and PMF
• Revenue generation responsibilities beyond the sales organization
• Relationship building